Pure

Pure for Men fiber supplements were not originally intended for distribution, but rather as an attempt to attain no-mess sex lives for themselves. In college, when they were all entering our personal sexual revolutions as gay men, cleanliness was an obvious problem that nobody seemed to be addresssing. There was no true explanation or guidance to attain intimate cleanliness. The only major solutions were douching and enemas, but we were unwilling to settle for options that can be destructive to their bodies. After some more digging, they latched on to the concept of using fiber supplements to achieve a cleaner colon and track for intimacy.


The formula they developed for their own personal use enhanced our sex lives and their overall health so much that they felt a duty to make our supplements available to the community. They researched commercially available fiber supplements and knew they wanted more fiber with none of the animal bi-products that conventional gelatin capsules contain. They wanted to right by ourselves and by the planet by offering Pure for Men in vegan capsules, a priority they have carried into the rest of the products. They found a new manufacturing process that allowed us to provide 40% more fiber per capsule than what was on the market. Once they locked down relationships with FDA approved and regularly inspected manufacturers in the U.S., we were ready to launch. The trajectory has been greater than they ever imagined.

Pure for Men really is a family. Most of them started out as college friends and colleagues in other lines of business. Looking around the office who you love and trust and who’s work ethic you respect makes doing the work we do an even more uplifting and fulfilling process. They trust their team members to uphold the white glove customer service guarantee, and they trust us to continue to provide gainful employment that allows for a healthy work-life balance.

They are as much a sexual wellness brand as we are an honest effort at doing right by our customers and by their team members. They believe in supporting our community and dedicate a good amount of their proceeds to local and national charities that support the LGBTQ+ community. At Pure for Men, they're so much more than our growing reputation as one of the foremost leaders in digestive health, they're tackling overall health and sexual wellness for our community and beyond.